Chongwoo Choe is Director of Centre for Global Business and Professor of Economics at Monash Business School.

His primary research interest is in what firms do both within and outside their organisational boundaries, spanning most disciplinary areas taught and researched at Monash Business School. His research has been published widely in major journals in economics, finance and management.

His current research is in big data analytics, dynamic pricing, and online privacy. His research has attracted considerable research funding both in Australia and overseas, including a number of ARC grants.

Prior to joining Monash in 2007, he worked at the Australian Graduate School of Management (UNSW) and La Trobe University. He also held visiting professorship at the University of Tokyo and Osaka University.