Dr Eloise Zoppos is a Principal Research Consultant in the ACRS research unit, positioned in the Monash Business School’s Department of Marketing.
Eloise holds a PhD in the social sciences from Monash University.
Prior to joining the ACRS, Eloise worked across the commercial and government research sectors. She is experienced with both qualitative and quantitative research methodologies and her research interests span a range of areas including customer experience and satisfaction, brand image, ad testing, and campaign and communication evaluation.