Cybersecurity: how data scrutiny can thwart attacks Can a new method of analysing big datasets help organisations fight off cyber attacks? Rob J Hyndman Department of Econometrics and Business Statistics How a career in data took Patricia from the Great Barrier Reef to Antarctica Good data analysis is all about finding the real adventure in the numbers, says Dr Patricia Menéndez. Patricia Menéndez Department of Econometrics and Business Statistics What consumers really want Launching a new product to market is often hit-and-miss. But researchers have developed a method that more accurately predicts the success of new products. Bhoomija Ranjan Department of Marketing