Marketing that taps into our irrational beliefs

Marketing - 26 Sep 2018

Marketing that taps into our irrational beliefs

If you’ve ever quietly bought something because you believed it was your ‘lucky’ colour, you’re not alone. But be warned: you’re being studied.

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How mothers impact on the careers of their daughters

Behavioural economics - 26 Sep 2018

How mothers impact on the careers of their daughters

A new study finds teenage daughters are influenced by their mothers and the women around them when it comes to their future work choices.

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Could an ‘opt-in until you opt-out’ approach work to boost female leaders?

Behavioural economics - 12 Sep 2018

Could an ‘opt-in until you opt-out’ approach work to boost female leaders?

What does it take to get women into leadership positions? Our new podcast series Thought Capital speaks to an academic leader and explores intriguing new research.

 

 

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How valuable are independent directors?

Corporate regulation - 12 Sep 2018

How valuable are independent directors?

Distracted independent directors can have a significant negative impact on the performance of an organisation.

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Introducing Thought Capital

Trade - 5 Sep 2018

Introducing Thought Capital

Today, we’re delighted to launch our first podcast – Thought Capital.

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How a subtle logo tweak could make all the difference

Marketing - 30 Aug 2018

How a subtle logo tweak could make all the difference

A company logo sums up a product. But a surprising design element can change how consumers react – and it’s all to do with physics.

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Tackling the issue of parental gender bias

Behavioural economics - 29 Aug 2018

Tackling the issue of parental gender bias

A Monash Business School study challenges the common belief that parents in developing countries favour sons over daughters.

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Crash and burn: How fast cars and hedge funds go together

Economy - 22 Aug 2018

Crash and burn: How fast cars and hedge funds go together

Can your choice of car influence your appetite for investment risk? If you are a hedge fund manager, it seems it can.

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Overcoming the disposition effect

Accounting - 16 Aug 2018

Overcoming the disposition effect

The tendency for investors to hold onto poorly performing investments rather than cutting their losses is called the ‘disposition effect’. But it’s possible to change this behaviour.

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Weighing up the costs of childhood obesity

Health economics - 7 Aug 2018

Weighing up the costs of childhood obesity

As the Federal Government’s inquiry into the obesity epidemic gets underway, new research shows the overall cost of childhood obesity may be much higher than previously thought.

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Moving towards standard IVF success rates

Accounting - 1 Aug 2018

Moving towards standard IVF success rates

Amid the emotion around infertility, the IVF industry has been criticised for cherry-picking its success rates. But applying the rigour of accounting can help bring more certainty to how these are reported.

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How tough love and good accounting helped save Phoenix House

Accounting - 1 Aug 2018

How tough love and good accounting helped save Phoenix House

A sudden funding change plunged a youth service into an existential crisis. Its radical turnaround – aided by some rigorous accounting – has been charted by Monash Business School researchers.

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